To send 10DLC (10-Digit Long Code) SMS campaigns, you must register your brand with The Campaign Registry (TCR). This process is required by mobile carriers to ensure compliance with messaging regulations and improve the reliability of your campaigns.
10DLC allows businesses to send SMS messages using standard 10-digit phone numbers. It supports higher messaging volumes than traditional numbers while maintaining trust and transparency.
Carriers now require businesses to register their brand with The Campaign Registry (TCR) to send 10DLC campaigns. Registration allows carriers to identify the source of messages, ensuring compliance with regulations and reducing the risk of spam or fraud.
To register for 10DLC, start by completing the registration form with accurate details about your business, including your legal name, EIN/Tax ID, and industry category. Once submitted, The Campaign Registry will review your information to verify your business identity and assign a unique Brand ID. After verification, you’ll need to specify the type of campaigns you plan to run, such as marketing, notifications, or customer support. Once your brand and campaign are approved, your 10DLC number will be activated and ready to send messages.
10DLC is designed for businesses to send high-volume messages using a standard 10-digit number. It offers better delivery rates and higher throughput compared to traditional long codes while being more affordable than short codes.
The registration process typically takes 3–5 business days, depending on the accuracy of the information provided and the type of campaign being registered.
You’ll need your business name, legal entity type, EIN/Tax ID, industry category, and a description of the campaigns you intend to run.
Yes, there may be fees associated with registering your brand and campaigns, as well as potential carrier charges for 10DLC messaging. These fees vary depending on the use case and carriers involved.
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